Your PR Guy ger exempel på sju konkreta strategier för företag på Twitter:
- Let consumers know who they are talking to.
- Create a Twitter profile that helps people verify your legitimacy.
- Protect consumer information. Encourage customers to send private information through a secure channel.
- Empower your Twitter representative to make a difference.
- Be human, and have a sense of humor.
- Include your social media affiliation on your website.
- Give control of Twitter to line employees. Set up multiple accounts.
Detta har följande fördelar:
- People trust people, and that builds brand faster.
- Giving people information they can use, help them solve problems.
- Building communities empowers people to make a difference in their lives and the lives of others.
Pingat på intressant.se.
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Taggar: kommunikationsstrategier, twitter
